WorkFort Brand Guide
Visual identity and design guidelines for WorkFort — infrastructure for AI agents.
Colors
Cyan
#00f0ffPrimary brand color. Used for links, highlights, and key UI elements.
Magenta
#bf00ffAccent color. Used for CTAs, important highlights, and visual emphasis.
Green
#39ff14Terminal/success color. Used for code, terminal output, and success states.
Black
#000000Background color. Pure black for maximum contrast and cyberpunk aesthetic.
White
#ffffffPrimary text color. High contrast on black backgrounds.
Brand Assets
Domain
workfort.devX (Twitter) Handle
@WorkFortHQContact Email
social@workfort.devGitHub Organization
Work-FortTypography
Body Font
Inter
Used for all body text, UI elements, and general content.
Monospace Font
LiterationMono Nerd Font
Used for code, terminal output, and technical content.
Visual Aesthetic
Tron Legacy + Cyberpunk
Clean geometric shapes, neon glows, grid patterns. Think: digital, precise, technical.
Neon Glow Effects
Cyan and magenta glows on interactive elements. Subtle, not overwhelming.
Angular Geometry
Clipped corners (clip-path), diagonal lines, grid backgrounds. No rounded corners.
Minimal Ornament
Function over decoration. Every visual element serves a purpose.
Voice & Tone
Direct & Technical
We don't hedge. "Firecracker microVMs, not containers." Clear, specific, opinionated.
Build in Public
Show the work. Day-by-day devlogs, technical decisions, what broke and why.
No Marketing Fluff
Avoid buzzwords, hype, and vague promises. Facts, benchmarks, and tradeoffs.
For Builders
Audience is developers and AI researchers. Assume technical literacy.
Carbon & Silicon
Humans are carbon-based team members. AIs are silicon-based team members. Not "users and tools" — teammates with different substrates. This language reinforces that WorkFort is an organization where AIs and humans collaborate as peers, not a product where humans use AI as a feature.